Case HeartForce – Auto Monkey
Auto Monkey – HeartForce
HeartForce is a Swiss HealthTech company specializing in the early detection of coronary heart disease. Its innovative measurement method is based on precise, non-invasive diagnostics – aiming to save lives before symptoms even appear. The company combines cutting-edge medical research with data-driven technology. ONELINE developed an Auto Monkey campaign for HeartForce, designed to specifically target impact investors, tech-oriented decision-makers, and strategic partnerships in the healthcare sector. The communication was highly professional, data-driven, and emotionally resonant. Instead of sales promises, the campaign focused on prevention, vision, and proven medical effectiveness – tailored to decision-makers looking for more than just return on investment.
Investoren gewinnen für ein gesundes Morgen – mit Auto Monkey und klarem Impact
Auto Monkey is a state-of-the-art tool for automated B2B lead generation that is characterized by its efficiency and scalability.
Developed by ONELINE, Auto Monkey combines advanced data collection and analysis technologies to create personalized email campaigns tailored directly to the needs of the target audience. The tool regularly delivers qualified leads and optimizes the sales process to achieve maximum results with minimum effort.
In this way, Auto Monkey converts prospects into permanent customers and supports companies in effectively scaling and automating their lead generation.
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The perfect combination of efficiency, quality, and automation.
Impact over risk: How Auto Monkey mobilizes investors for HealthTech
Impact over risk: How Auto Monkey mobilizes investors for HealthTech
Early detection, stronger protection: HeartForce’s mission is ambitious – and calls for partners with vision. With Auto Monkey, ONELINE specifically reached people who want more than ROI: meaning, impact, and innovation. The campaign was finely tuned for decision-makers who care about responsibility and the future – and who are willing to invest in a system that can save lives before symptoms occur.
Target groupStrategic planning
Strategic planning
The campaign focused on strategic decision-makers in HealthTech, medical investments, innovation, and family offices with CSR and impact orientation. The goal was not to rely on classic sales arguments, but instead to build trust in the team, the technology, and the vision – through precise segmentation, tone of voice, and benefit-driven messaging.
Contact searchIdentify decision-makers
Identify decision-makers
Auto Monkey filtered precisely by roles such as CEO, Partner, Fund Manager, Investment Lead, Corporate Development, or Innovation Manager – primarily from health startups, life sciences, technology transfer, and institutional investment. The focus was on personalities with true decision-making power and an entrepreneurial mindset.
E-mail templatesDeveloping personalized speeches
Developing personalized speeches
The messaging combined medical seriousness with entrepreneurial foresight. Instead of “donation talk” or pitch clichés, the emails offered real scenarios: How can early detection change lives? What role does technology play? And what does scalable medical impact look like? Each message felt like an invitation to co-create – not like a sales pitch.
Lead generationAutomated e-mail campaigns
Automated e-mail campaigns
With a clear funnel structure (initial, reminder, functional mail with mechanism), 150 emails were sent daily over four months. Email #2 performed especially well, combining medical urgency with market potential. Replies included follow-up questions, pitch requests, and even strategic feedback.
ConversionTurn interested parties into customers
Turn interested parties into customers
ONELINE ensured that every response was forwarded directly to the founding team – including context and tone. The personal follow-up style (complete with founder photo, signature, and a “Why we do this” section) played a key role. First conversations with potential partners have already taken place – laying the foundation for long-term cooperation.
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