Scratch Card

GEOTARGETING WITH SCRATCH CARDS – SCRATCH AND WIN

Seems to be simple and it is. A scratch ticket is an entry form that gives your customers the chance to win a grand prize, plus a small instant prize. After your customer has purchased in one of your stores, they will receive a scratch ticket at the checkout. This scratch ticket has been specially created for the location-specific store and can be identified by its code. With the help of scratch tickets, you can find out where your customers shop and design your marketing measures accordingly.

CARRY OUT SITE-SPECIFIC MARKETING MEASURES

The scratch tickets have a unique code that belongs to one of your stores. This makes it possible to trace back where your customers shop. After receiving the scratch tickets, the customer can scratch the code and enter it on Win4Win including his data. Your customer will receive a direct instant prize and a chance to win the grand prize. You receive customer data with the specific location where your customers shop. This way you can announce important location-specific information, promotions, clearance sales, or more via your generated data, such as a newsletter. This means you send location-specific information to your customers as well as potential customers without wastage.

But that is not all. Since we are fans of synergies to a certain extent, we can generate these location-specific leads in groups. Together with other brands that have their branches in the same locations or surroundings as you, you can generate these leads.

Let’s win together

Your customers get a chance to win a grand prize and an instant prize.

You can carry out site-specific marketing measures.

Get new customers together with other brands.

LET'S GO

This is how simple the scratch cards are

Rub code

Customer rubs the code defined for the store and redeems it on win4win.ch with his customer data.

Generate leads

You learn more about your customers and receive new leads with a well-defined location.

Use synergies

With the help of other brands, get more customer data for the same location or area.

Take action

Now you’re ready to go: Implement site-specific marketing measures.

This is how simple the scratch cards are

Rub code

Customer rubs the code defined for the store and redeems it on win4win.ch with his customer data.

Generate leads

You learn more about your customers and receive new leads with a well-defined location.

Use synergies

With the help of other brands, get more customer data for the same location or area.

Take action

Now you’re ready to go: Implement site-specific marketing measures.

Why are we the right agency for scratch cards?

Thanks to years of experience with the largest competition platform Win4Win in Switzerland, we can show great know-how in terms of competitions and sweepstakes. Therefore you are in the best hands with us.

We are convinced that together you can achieve greater results than alone. That is why we use synergies where it makes sense. By joining together in groups, you can get contact details that you would not normally get. The groups are formed so that brands are together that have the same or a similar target group. An additional and important factor in scratch cards is to group brands that have their stores in similar locations or environments.

This allows you to generate leads where you know exactly which store they shop at and target your marketing efforts accordingly.

LET'S GO

Achieving goals through synergies

By merging, you get contact details that match your target audience but are not yet customers.

GeoTargeting

If you know where your target group shops, then you know which marketing measures to send to which customers.

Your customers also get something out of it

Of course, there is also something in it for your customers. When you redeem the code, you get an instant prize and the chance to win a grand prize.

Frequently asked questions about
Rubbellose

How does GeoTargeting work?

GeoTargeting is defined so that advertising, ads, or newsletters are displayed only to a certain set of target audiences – depending on their location. Through our scratch cards, the locations of the data can be determined.

Why does geo-targeting need to be done?

Thanks to a location analysis, you can reach your customers quickly and cost-effectively. Through a targeted local layout of your advertising, you can minimize wastage. This saves you money and effort.

How many leads can be generated with scratch cards?

The amount of leads depends on your customers shopping in your stores. The probability of redeeming a scratch card is very high because the chance of winning is much higher than in other contests. Therefore, you can count on a good amount of quality leads.

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Analysis of the current situation

We analyze the current state of your company and can thus optimally find out what is best suited for you.
Optimization suggestions

As experts, we know exactly what can be optimized for your company in this area. And it is precisely these optimization suggestions that we share with you.
Project realization

After a successful exchange for analysis and optimization, it comes to implementation. Whereby we get the best possible out of your company together with you.
Support

Despite successful project completions, it is important not to lose sight of further developments. That is why we are always at your side, supporting and advising you on any developments, concerns, and questions.

B2C Lead Generation

B2B Lead Generation

Geo Targeting

Marketing Automation

Performance

Scratch Card

GEOTARGETING WITH SCRATCH CARDS – SCRATCH AND WIN