Thanks to several years of experience in the field of content marketing, which consists of visual and content writing, ONELINE is the perfect contact. Not only can we help define a suitable content strategy, but we are also able to produce content such as blogposts, homepage content, etc.
Content Marketing
Content is king
Pictures say more than 1,000 words, and yet it is not only the visuals that are a decisive factor for success in marketing, especially the written content. With the correctly chosen words, which are adapted to the target group, potential customers can be directly addressed and won over by the company. A consistent type of writing style gives the company a digital voice, giving it a personality that appeals to customers. And the optimally selected images underline the text and thus once again visually pick up the customer.
Content is omnipresent
Content marketing is present on all platforms, and in written & visual, audio, and video form. On a homepage, content is encountered in the creation of the home page, which features inviting images and warm welcome text. Content is also encountered on the company page or informative pages where services are presented. Likewise, when it comes to email marketing, content is critical to whether the customer finds it interesting and engaging. And let’s not forget social media. Platforms such as Instagram, Facebook, and the like thrive on visual as well as written content.
Content is King – ultimately, in content marketing and the areas of SEO, it all comes down to high-quality content. The quote “Content is King” comes from Microsoft founder Bill Gates. The quote, he addressed in 1996 is that the future meaning of the internet is defined as a “marketplace for ideas, experiences, products, and content”.
Due to the enormous information overload, it is crucially important to create good and high-quality content, which should provide long-term benefits.
This is why the expression “Content is King” hits the mark
Content gives a company a personal and, in the best case, unmistakable touch
Thanks to visual and written content, the customer can be addressed directly
Unique content can quickly attract new, potential customers
How we support you:
Define content
Define platforms (homepage, email and social media) for required content
Produce content
Produce audience-targeted, consistent, and unique content
Publication
Publication of the visual and written content on the platforms
Evaluation
Evaluation of the published content
Why are we the right agency for content marketing?
Contact point for visual and written content
You don’t just copy unique content from the Internet – it has to be well thought-out, target group-oriented, and unique. Thanks to our content experts, we at ONELINE can help you with this.
Specialists in creating content strategies
Content strategies for SEO blog posts, social media posts, and the like are developed together with the client to achieve the perfect results in terms of reach and awareness.
Content evaluation and optimization
If the content already exists, it can usually be enhanced with a few tricks and used for new marketing measures.
Frequently asked questions about
Content Marketing
Why is content marketing important?
Countless companies have been founded just in the last few years – the competition is getting bigger and bigger. To stand out from the competition, unique and perfectly produced content is crucial for the success of a company.
What are the different types of content marketing?
A decision is made between visual and written content. Visual content includes images, and videos, but also GIFS (moving images), for example. The area of content writing is covered by blog / SEO posts, homepage texts, captions on social media, etc.
How do you get good content?
Knowing which target group a company wants to address is the first step toward good content. However, it is usually advisable to call in experts such as photographers, designers, and content writers to create content with added value.
Where can content be used everywhere?
In principle, content is part of every marketing measure: From web design and newsletters to social media and internal company documents or events.
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Customer projects
Facts
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Contact usYou will receive an offer for:
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Analysis of the current situation
We analyze the current state of your company and can thus optimally find out what is best suited for you.
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Optimization suggestions
As experts, we know exactly what can be optimized for your company in this area. And it is precisely these optimization suggestions that we share with you.
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Project realization
After a successful exchange for analysis and optimization, it comes to implementation. Whereby we get the best possible out of your company together with you.
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Transparente Kostenstruktur
Despite successful project completions, it is important not to lose sight of further developments. That is why we are always at your side, supporting and advising you on any developments, concerns, and questions.
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