Online trade is booming. That is why online shops are now springing up like mushrooms. However, traders face an important question when it comes to choosing the right e-commerce platform. One system enjoys particular popularity. It is called Magento. This is because it is suitable for both the B2B and B2C sectors. Depending on what kind of company it is, online traders decide whether or not to hire an external agency.
Even though the installation of Magento is uncomplicated, online merchants have difficulties setting up and implementing the e-commerce variant. Consequently, shop operators need the support of a professional agency. Companies that hire an agency also benefit from other advantages.
Agencies can design and develop online shops that are tailored to the needs of the customer and the requirements of the market. They ensure an appealing user interface, intuitive navigation and fast loading speed.
ONELINE can improve the visibility of the online shop through targeted SEO measures. These include keyword analysis, on-page optimisation, backlink building and content strategy.
Users who want to use Magento call up the appropriate address: the Magento installation. To continue the set-up, they first agree to the license conditions.
In the second step, users check the localisation, the time zone and their desired default currency.
Users should note down the information from the first two steps to connect to the database in the third step. The installation process can take up to five minutes. Because the process does not allow interruptions, the window should remain open.
The last step is to set up the administrator account. This gives traders full access to their Magento shop. In addition, they have a targeted effect on the system. Name, email address, login data, username, and secure password are among the necessary information. ONELINE recommends writing down the username and password.
The shop system enjoys great popularity among online traders because it scores with important features that are indispensable for successful online trading.
It makes sense to work with an online marketing agency if you want to use Magento because the e-commerce system offers a variety of marketing and sales functions that can be optimised and used to maximise the success of the online shop.
The platform impresses with its high adaptability – in every respect. Layout. Size. Style. Several products. Payment methods. Check-out procedure. All components can be adapted by merchants – to the needs of their shops.
Magento offers responsive solutions.
Magento is an open source platform for e-commerce that can be extended to the maximum. It is aimed at users who have basic knowledge of web development. As a result, they can create and expand an online shop. WordPress, on the other hand, is a content management system. It is also aimed at users with various technical skills.
Magento Open Source is free for users to download. Although the software costs nothing, costs for web development, web hosting, and other maintenance costs await those who choose Magento.
The use of Magento is also associated with disadvantages. Complexity. High server hosting costs. Large maintenance costs. These are the hurdles users face.
Merchants who place a high value on professionalism use Magento. Because they can fully exploit its functions. Furthermore, there is the possibility to realise a successful e-commerce project.
Yes, users can choose – depending on their needs – between Magento Community Edition, Magento Enterprise Premium and Magento Go.
Those who are entering e-commerce for the first time are not a suitable target group for this platform. This is especially true for small shops together with a low budget.
First, we sketch a complete overall picture of your project, in which all details are depicted. Desired services and products are also listed here.
In order to track your project efficiently, we create appropriate milestones. The number varies depending on the scope of the project.
Only those who know their goal will find the way. Lao Tzu already knew that. Accordingly, we formulate your desired results and goals at this point, which will guide us throughout the entire project.
Open communication is very important to us. This also includes that we transparently inform you of all costs incurred.
